Terms of use
Last updated 20.03.2026

1. Important Medical Disclaimer

1.1 Not Medical Advice
All content on the Activena platform - including videos, texts, images, fitness programs, and nutrition plans - is provided for educational and informational purposes only. Nothing on the platform constitutes medical advice, diagnosis, or treatment.

1.2 Your Personal Responsibility
You assume full responsibility for all decisions related to your health, fitness, and nutrition. Activena, its management, employees, partners, and affiliates disclaim all liability for any outcomes, injuries, or health consequences arising from your use of the platform or reliance on its content.

1.3 Conditions of Participation
By using the platform, you agree to:
consult a licensed healthcare provider before starting any fitness program or changing your diet;
immediately stop any activity if you experience pain, dizziness, shortness of breath, or other discomfort;
acknowledge that physical exercise carries inherent risks, which you voluntarily assume;
independently assess your physical condition before engaging in any activity.

1.4 At-Risk Groups
If you have a history of cardiovascular disease, high blood pressure, joint problems, or other chronic health conditions, we strongly advise obtaining medical clearance before using the platform.

1.5 Individual Results
Any descriptions of results or program benefits are general estimates only. Actual results depend on individual factors including body composition, lifestyle, genetics, and adherence. Activena makes no guarantee of any specific results.

1.6 Disclaimer of Liability for Health Harm
TO THE MAXIMUM EXTENT PERMITTED BY LAW, ACTIVENA SHALL NOT BE LIABLE FOR ANY INJURY, HEALTH DETERIORATION, DEATH, OR OTHER HARM ARISING FROM USE OF THE PLATFORM OR FOLLOWING ITS RECOMMENDATIONS.

2. License to Use
We grant you a personal, limited, non-transferable, non-exclusive license to access the platform solely for personal, non-commercial use, subject to payment and compliance with this Agreement. The license remains valid until terminated by you or us.
All content is protected by copyright, trademark, and other intellectual property laws. Use of the platform does not grant ownership rights over any content. You may not modify, distribute, reproduce, resell, sublicense, or create derivative works from any part of the platform.

3. Account Registration
To use the platform you must create an account with accurate, up-to-date information and maintain the confidentiality of your credentials. Activena is not liable for unauthorized access resulting from inadequate protection of your credentials, nor for damages caused by third parties using your account.
Registration is permitted only for individuals aged 18 or older. Accounts of minors will be removed without notice. To delete your account, contact [email protected]. Refunds are only available as specified in Section III.

4. Product Description
The platform provides access to structured fitness programs and personalized nutrition plans. Result descriptions are general estimates and do not guarantee specific outcomes, as results depend on individual factors beyond Activena's control.

5. Payments
Payments are processed through third-party payment providers. Their terms apply to all transactions. Activena does not store full card details and is not liable for failures on the part of payment systems.

6. Pricing and Subscriptions

6.1 Starter Plan - Trial Period
Trial access is available for 0.99 USD for 3 days. If not cancelled before the trial expires, 9.99 USD is automatically charged for a weekly subscription.
Important: the trial period is calculated in hours, not calendar days.
Technically, the trial period is between 70 and 74 hours from payment confirmation (UTC timestamp). The term "three days" is used for convenience only. Activena does not guarantee billing at exactly 72 hours - it may occur at any point after 70 hours at the sole discretion of the billing system. The user bears sole responsibility for tracking the trial and cancelling in time. Unawareness of the exact billing moment is not grounds for a refund. The subscription renews weekly until cancelled.
Pricing Summary:
Starter Plan: 0.99 USD / 3 days, then 9.99 USD / week
Transformation Plan: 30.99 USD / 6 months (one-time)
Ultimate Plan: 49.99 USD / 12 months (one-time)

6.2 Transformation Plan
One-time payment of 30.99 USD provides 6-month access. Includes: full workout library, structured nutrition plans, progress tracking dashboard, premium video sessions, web & mobile access.

6.3 Ultimate Plan
One-time payment of 49.99 USD provides 12-month access. Includes: unlimited access to all workouts, complete nutrition library, advanced tracking tools, exclusive premium content, and priority support.

7. Subscription Auto-Renewal
By purchasing a subscription you authorize automatic renewal until cancellation in account settings. You are responsible for timely cancellation. Activena will not refund charges from an uncancelled auto-renewal.

8. Technical Support
For platform issues: [email protected]. We make reasonable efforts to respond promptly but do not guarantee specific resolution timeframes.

9. Restrictions
You may not:
use the platform for commercial or illegal purposes;
distribute personal data of third parties;
send unsolicited advertising or spam;
harass, abuse, or threaten other users;
modify or reverse-engineer the platform;
attempt unauthorized access to user data or platform systems.

10. Feedback License
Any feedback, ideas, or suggestions provided to Activena are deemed non-confidential. You grant us a perpetual, worldwide, irrevocable, royalty-free right to use them in any manner without obligation to you.

11. Third-Party Links and Advertising
The platform may contain links to third-party websites and third-party advertising. Activena does not control such resources and is not responsible for their content, privacy practices, ad accuracy, or consequences of using them.

12. Disclaimer of Warranties
THE PLATFORM IS PROVIDED "AS IS" WITHOUT WARRANTIES OF ANY KIND - EXPRESS OR IMPLIED - INCLUDING WARRANTIES OF FITNESS FOR A PARTICULAR PURPOSE, MERCHANTABILITY, OR NON-INFRINGEMENT. ACTIVENA DOES NOT WARRANT UNINTERRUPTED, TIMELY, SECURE, OR ERROR-FREE OPERATION. YOU USE THE PLATFORM ENTIRELY AT YOUR OWN RISK.

13. Indemnification
By using the platform, you agree to defend, indemnify, and hold harmless Activena, its management, employees, agents, and partners from any claims, liabilities, losses, and expenses (including legal fees) arising from: (a) your use of the platform; (b) your violation of this Agreement; (c) content or data you submitted to the platform.

14. Limitation of Liability
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, ACTIVENA, ITS MANAGEMENT, EMPLOYEES, AGENTS, AND PARTNERS SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING LOSS OF PROFITS, DATA LOSS, OR HEALTH IMPAIRMENT, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
Activena's total aggregate liability shall not exceed the amount paid by you in the preceding 12 months, or USD 100, whichever is less. Activena is not liable for disruptions caused by force majeure: war, natural disasters, cyberattacks, power outages, or third-party actions.

15. Termination
You may cancel your account at any time. Activena may suspend or terminate access for violations or without cause upon notice. Upon termination you must immediately cease use of the platform. All outstanding payment obligations remain due.

16. Dispute Resolution
This Agreement is governed by applicable law. The parties shall make good-faith efforts to resolve disputes pre-trial via [email protected]. All unresolved disputes shall be settled by binding individual arbitration. You waive any right to participate in class action lawsuits or class-wide arbitration. If any provision is found invalid, remaining provisions remain in full force.

17. General Provisions
This Agreement is the entire agreement between you and Activena.
You may not transfer your rights. Activena may assign its rights without restriction.
Activena's failure to exercise any right does not constitute a waiver.
Section headings are for reference only and have no legal force.
This Agreement creates no agency, partnership, or joint venture between the parties.

Privacy policy

1. General Provisions
This Privacy Policy describes how Activena collects, uses, stores, and protects personal data of platform users. By accessing the platform, you confirm your agreement with this Policy. If you disagree with any provision, you must immediately discontinue use of the platform.
Activena reserves the right to modify this Policy at any time. Changes take effect upon publication. Continued use of the platform after publication constitutes automatic acceptance. It is the user's responsibility to monitor Policy updates.

2. Data Collection

2.1 Data You Provide
During registration and use of the platform we may collect: name, email address, phone number, payment details, fitness goals, and preferences.

2.2 Profile Data
At your discretion you may provide: last name, profile photo, lifestyle details. Providing this information is entirely voluntary and at your own initiative.

2.3 Communication Data
Any information shared via email, feedback forms, or other channels may be stored to process your request or provide support. You are responsible for the content of communications you initiate.

2.4 Automatically Collected Data
When using the platform we automatically collect: IP address, browser type, device information, operating system, pages visited, time on platform, and feature interaction data. This data is used at our discretion to improve the service.

2.5 Payment Data
Payments are processed by third-party providers. Activena does not store full card details. Any issues arising from third-party payment processing are governed solely by those providers' policies; Activena bears no liability for such issues.

2.6 Reviews and Testimonials
By submitting reviews, testimonials, or feedback, you grant Activena a perpetual, worldwide, royalty-free license to use, display, and reproduce such content in any format and for any purpose - including marketing - together with your name and profile photo.

2.7 Third-Party Login Data
If you sign in via third-party services (e.g., social media accounts), we may receive certain data from those services per their privacy settings. Activena is not responsible for the data practices of such services.

3. Use of Personal Data
Collected data is used for:
providing access to fitness and nutrition programs;
managing accounts and processing transactions;
communicating with users about services and updates;
improving the platform and user experience;
sending service updates and marketing communications;
preventing fraud and maintaining platform security;
any other purposes reasonably related to the company's operations.
Activena reserves the right to use aggregated, anonymized data for any lawful purpose without restriction, including business analytics and product development. Such data will not identify you personally.

4. Sharing Data with Third Parties
Activena does not sell or rent your personal data to unaffiliated third parties for their independent marketing purposes.
We may share data with trusted partners operating the platform: analytics tools (Facebook Pixel, Amplitude, and similar), communication platforms, payment processors, hosting providers, and technical infrastructure. These partners receive only data necessary for their functions.
We may also disclose data: (a) as required by law or legal process; (b) to protect our rights, property, or safety; (c) to prevent fraud; (d) in connection with a merger, sale, or transfer of company assets.
Activena is not responsible for the privacy practices of third-party providers after data has been shared in accordance with this Policy.

5. Cookies and Tracking Technologies
Our platform uses cookies and similar technologies. We use:
essential cookies - required for platform operation;
analytics cookies - to study user behaviour;
marketing cookies - provided by partners to measure advertising effectiveness.
By continuing to use the platform you consent to the use of cookies. You may manage cookies through your browser settings; however Activena is not responsible for reduced platform functionality resulting from disabled cookies.

6. Data Security
Activena applies reasonable administrative, technical, and physical security measures. However, no method of internet data transmission is absolutely secure, and Activena does not guarantee complete protection of personal data.
You are responsible for maintaining the confidentiality of your account credentials. Activena is not liable for unauthorized access resulting from inadequate protection of your credentials.
In the event of a data breach, Activena will notify affected users to the extent expressly required by applicable law. No additional obligations beyond those required by law are assumed.

7. Data Retention
We retain personal data only for as long as necessary to fulfil the purposes described in this Policy, or as required or permitted by law. Upon expiry of the retention period, data is deleted or anonymized. Activena is not liable for losses resulting from such deletion.

8. Minors
The platform is intended exclusively for individuals aged 18 or older. Activena does not knowingly collect data from minors. If such data is identified, it will be promptly deleted. Parents or guardians who believe their child has provided data should contact [email protected].

9. Automated Decision-Making
Activena does not use automated decision-making or profiling systems that produce legally significant consequences for users.

10. User Rights
Depending on your jurisdiction, you may have rights regarding your personal data, including rights of access, correction, deletion, restriction of processing, and portability. To exercise these rights, contact [email protected].
Activena responds to verified requests within timeframes required by applicable law. We reserve the right to decline requests that are manifestly unfounded, excessive, or repetitive.
EU/EEA users may have additional rights under GDPR, including the right to lodge a complaint with a supervisory authority.

11. Limitation of Liability - Privacy
TO THE MAXIMUM EXTENT PERMITTED BY LAW, ACTIVENA SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, OR CONSEQUENTIAL DAMAGES ARISING FROM PERSONAL DATA PROCESSING, INCLUDING DATA SECURITY BREACHES, UNAUTHORIZED ACCESS, OR LEAKS OCCURRING DESPITE REASONABLE SECURITY MEASURES.